Compelling copy for multiple channels tailored for fashion and lifestyle brands, including product descriptions, e-commerce , email and social platforms.

Strategic narratives for fashion and lifestyle brands, including tone of voice development, brand manifestos, about pages and campaigns across different platforms.

Conceptual and visual storytelling for campaigns, photoshoots and brand projects.

Supplier and order management, stock coordination and customer insight: I also offer operational and commercial oversight to keep collections running smoothly from concept to customer.